AI News Tab #11:Brands Aim High with AI While Skeptics Stand By
Big AI Dreams—Art, Ads, and the Future of Innovation
AI News that caught my eye, plus a roundup of what was published in the Newsletters this week.
AI News
Brands worldwide are looking for new ways to make their advertising stand out, and Overit recently explained how companies are combining AI with human creativity to produce striking images that speak directly to their audiences: The Future of AI Image Generation: How Brands Are Using AI to Elevate Creativity. These brands rely on AI to speed up design work, experiment with different styles, and even breathe life into past campaigns that had gone cold.
Meanwhile, big ideas in AI continue to show up outside the design studio. Experts say that generative AI is not just for art but also for driving major changes in how we make content and spark new ideas. Entrepreneur captured this vision in its latest piece, revealing how smart systems can help draft blog posts, design product ads, and produce fresh marketing plans: How Generative AI Is Changing the Game for Content and Creativity.
At the same time, Google is busy refining how we advertise to potential customers. In a bold step, the company introduced text prompts that make it easier to place people into ads. This new approach might boost relevance and clarity across different campaigns. MediaPost offers a closer look at the feature in its recent report: Google Enables Text Prompts For Adding People To Ads.
Still, not everyone is rushing into these innovations. According to a Gartner survey, over one-fourth of marketing teams have barely tested or used generative AI in their campaigns. The study suggests that some leaders remain cautious, while others wait for more proof of its value: Over a Quarter of Marketing Organizations Have Limited or No Adoption of GenAI for Marketing Campaigns.
On a more serious note, OpenAI has shared signs that a Chinese operation may have built an AI-driven tool to watch social media posts in Western countries, searching for anti-Chinese messages. This discovery raises questions about privacy and how governments might use or misuse these tools in the future: OpenAI Uncovers Evidence of A.I.-Powered Chinese Surveillance Tool.
Lastly, some people wonder if AI-powered paintings and graphics blur the line between genuine human creativity and automated production. In a thoughtful piece, The Week examines how AI-generated art balances imaginative fantasy with our actual experiences, prompting new debates about originality and ownership: AI art: Between fantasy and reality.
Worth watching…
The Week in the Newsletters
Master Writing With AI
Now incorporates Alt Author - AI for Fiction Writers
The Curiosity Loop: How to Keep Your Readers Hooked with AI
Top 10 AI Tools That Write Your Content—So You Can Nap Guilt-Free
The Million-Dollar Title: An AI Guide to Naming Your Book
4 Steps to Make AI Write Like You: The Ultimate Guide
AI Art Daily
#684 How to Create Neon-Drenched AI Art with Film Noir Shadows
#685 AI-Generated Psychedelic Collages & Surrealism
#686 Creating Stunning AI-Generated Watercolor Pet Portraits
#687 AI-Generated Art with Geometric Distortion
#688 The Elegance of AI-Generated Selenium Prints
Evil Marketers Club [New]
How brands use psychology to influence your decisions—and what you can learn from it. Not all marketers are evil—but it pays to learn from those who are!
How Rhode Skin’s Lip Case Became a Viral Sensation: The Neuroscience Behind the Buzz
The Neuroscience of Less: Why BA’s Barebones Ads Made Your Lizard Brain Obsess
How Specsavers Turned a Parking Fail into a Marketing Masterpiece: The Psychology Behind the Laughs
Fortnite’s $245 Million Mistake: The Real Story Behind Epic’s Dark Patterns
That’s all for this week! If you feel you get some value from my newsletters, please consider subscribing and sharing.