The Intention Economy: AI’s Bold New Frontier
The rise of AI-driven marketing and the risks for consumers
AI knows what you’ll want next - and it’s monetizing that knowledge. Here’s how the intention economy is changing everything.
Hey there,
Large language models (LLMs) shift the digital economy from capturing attention to harvesting human intention. Businesses are leveraging LLMs to predict and influence consumer desires, creating a booming ‘intention economy.’ But this also raises serious ethical concerns about privacy and autonomy. For businesses, it’s a competitive goldmine - but for consumers, it’s a wake-up call to protect their data and freedom.